MARKETING AND SALES DIRECTOR  

　　Sandy Bin15/F,TOWARD ,BRIGHT CHINA,BUILDING,BEIJING. 
　　 
　　OBJECTIVE 
　　A career within sales and marketing. 
　　 
　　PROFESSIONAL EXPERIENCE 
　　JOLENE’S Columbia,SC 
　　Marketing Director/Amber Rain,1989-Present 
　　 
　　Maximize sales in19stores;consistently achieve monthly sales plan. 
　　Recruit/interview /hire,train and develop counter managers and beauty advisors;stress improved customer service and follow through. 
　　Act as liaison between Jolene’s and Amber Rain account executives;communicate/execute corporate plans. 
　　Merchandise cases/counters;oversee/organize stock areas;review stock control and productivity books. 
　　Actuate/implement promotional events to generate additional /train freelance models to promote product sales and seminars for promotional agencies. 
　　Review and analyze goals and retail sales;interact with general managers and cosmetic buyers. 
　　Organize/supervise25clinics and special promotional events. 
　　Marketing Director/Emerald Haze,1984-1989 
　　 
　　Responsible for25stores and $3million staffing,increased business30% in spring’89,60% Christmas ’88,and42% Fall’87. 
　　Restructured special events to generate "Days of Haze"program, stressing customer service/follow through;established goals to increase average unit sales,makeovers,and consultations. 
　　Brought account to #2in the country;exceeded sales goals. 
　　Received numerous Galena Marketing Awards. 
　　EDUCATION 
　　Columbia Institute of Aesthetics,Columbia,SC 
　　Courses in Advanced Makeup Artistry,1988 
　　 
　　University of Florida,Gainesville,FL 
　　.,Marketing,1982 
　　 
　　PERSONAL 
　　Willing to relocate 
　　 
　　Percentages and dollar amounts quantify candidate’s accomplishments. 
　　Courses listed under education are related to candidate’s field of interest